Tag: Storytelling


Brands Must Emotional Connect

When you think about the amount of content available to us now, how the number of channels through which we reach it proliferates while the forms of content we use to connect are becoming more diverse… how can marketers know where to aim their fire? Importantly, what to stop doing and where to dial up efforts?

Source: Why Brands Must Focus on Emotional Connection | Digital Pulse

House of Vans at 50

Vans was founded in 1966 by brothers Paul and Jim Van Doren and their business partners Gordon Lee and Serge Delia. The brand’s first store was located in Anaheim, California and by the late 1970s, it had opened 70 shops in the state and gained a loyal following of West Coast surfers and skaters. Today, Vans has 415 shops around the world and two skate park-cum-entertainment venues in London and Brooklyn.

Source: Vans at 50 – Creative Review

Design For Happiness

Design, at its heart, is about solving problems. That’s why it’s so easy to talk to designers. They can explain exactly how their interface is built to help you navigate through your phone, or how a device was shaped to make it possible for mass manufacturing on the assembly line.But over the course of hundreds of conversations with designers, I’ve begun to wonder: If most people’s goal is to live a happy life, why did I never hear designers explain how they’d built something to make me happy?

Source: How To Design Happiness | Co.Design

Service Design 101

A quick introduction to service design, a growing discipline that draws on many concepts, ranging from user experience, marketing and project management in order to optimize new services.

Source: What is Service Design? — Medium

Turning Random Posts Into Stunning Movie Posters

reddit_obsession_before_20160328.jpg

Before

reddit_obsession_after_20160328

After: Obsession

A user that goes by the name of u/Your_Post_As_A_Movie takes the images that other Redactors post and turns them into awesome movie posters.

Before

Before

After: The Cricket Glass

After: The Cricket Glass

Source: This Reddit User Has Been Turning Random Posts Into Stunning Movie Posters – UltraLinx