The Super Bowl, despite being a decent game this year, is a pretty fascinating marketing event.  Our culture, which will generally go to great lengths to avoid commercials, will, on this one day of the year, pay as much attention to the advertising as they do to the entertainment programming that it’s interrupting.

via GroupOn Fail: How to Measure Super Bowl Success | Point Oh!.

In each case, the cycle of how consumers react to a brand is generally the same, but what’s changing is that the cycle is speeding up. Each time a brand experiences a social-media blunder, the event blows up and moves through the seven stages below faster and faster before the whole thing vanishes in a puff of smoke.

via Kenneth Cole Tweet a Lesson in Stages of Social-Media Sin – Advertising Age.

The call for democratic reform across North Africa, including Egypt is historic.  In the midst of uncertainty, I think we might have a “Boris Yeltsin on the Tank” moment that capture the spirit of today’s events.  “Thank You Facebook.”

Sherry Turkle new book Alone Together is making some waves.  If you consider yourself an advertising, marketing, or social media professional, than you might want to give it a gander. The post-digital age might not be as social as we expected or want.  Click here to read New York Times Book Review.

Frog Design created a dashboard (just for fun) that displays real-time twitter activity through a high-fidelity interface…and yes, I’m impressed.