Tag: Design Thinking


The Premier League Brilliantly Rebrands

The Premier League has launched a new visual identity for the 2016/17 season, with an updated lion icon designed to communicate a new side to the world’s most popular football league. And, the work is nothing short of brilliant.

Source: DesignStudio Rebrands Premier League – Creative Review

The Importance of Humility

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Irene Hixon Whitney Bridge, Minneapolis, Minnesota. June 3, 2015. Photo: Christopher Pollard

As design advances and evolves, it is critical for us to acknowledge the central role that humility plays, or risk letting our egos die in tandem with our careers.

Source: Good Design is Humble | Austin Knight

The Reductive Seduction of Other People’s Problems — The Development Set

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Photo: Shoji Moriwaki, Creative Commons 2.0

A call to arms that challenges young, idealistic Americans who wish to solve problems in far-flung places to think about channeling their noble, social entrepreneurial energy at home to tackle the many complex problems that our country faces.

Basically a compelling 9 minute Saturday night read.

Source: The Reductive Seduction of Other People’s Problems — The Development Set — Medium

IBM Thinks Big About Design Thinking

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Photo: Tom Bricker, Creative Commons 2.0

IBM is not a design company. Of its nearly 400,000 employees, few could rightly be described as aesthetes; of its assorted products, many seem to be of the “function over form” variety. And yet, if you look past its pocket-protector reputation, there’s little doubt that IBM is angling—more aggressively than any corporation of its size—to become a leading design company in the most literal sense of the phrase

Source: IBM’s Got a Plan to Bring Design Thinking to Big Business | Wired