The beauty of One Minute Briefs is that the ideas that come out of them can be really really shit or really really good. But you’ve only spent one minute on it so it’s all good whatever happens. We often find that the first idea you have is the best. We hope you’ll all get involved…if you’ve got a minute.  So, creatives take notice – clever little crowd-sourcing mechanism these folks have started. An even better exercise to help keep the talent at your agency razor sharp.

via Advertising Executives Answer Briefs In One Minute – PSFK.

Indonesian-based digital agency XM Gravity has launched an in-house mobile app that aims to improve staff’s mood and strengthen their bond. The XM Gravity Happiness App has four different features: Mood, News, Task, and Contact.

via Agency’s Happiness App Monitors Employees’ Morale – PSFK.

The Purple Line Project created a fake train station to demonstrate what Miami could be like with a better transportation system.

via Students Set Up Fake Train Station To Protest For Better Public Transit – PSFK.

These rules were originally tweeted by Emma Coates, Pixar’s Story Artist. Number 9 on the list - When you’re stuck, make a list of what wouldn’t happen next – is a great one and can apply to writers in all genres.

via Pixar’s 22 Rules of Storytelling – Aerogramme Writers Studio.

There is something simply elegant about type-embossed metal – in part the association with classic high-end manual cameras. This logo series takes that typology and applies it to a series of contemporary companies.

via Sleek Internet Logos Echo Metal-Etched Japanese Cameras | WebUrbanist.