Tag: Advertising


Conversation with Jeff Kling

Tim Brunelle starts off the 2018 season of CATFOA (Conversations about the Future of Advertising) with a titan – Jeff Kling . Stop by ICF Olson Minneapolis on June 20 as two of the most interesting folks in creative talk about big ideas and what’s next.

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The Rise of the Creative Officer

The Rise of the Creative Officer Or why creative innovation is making the move into the C-suite. The short answer?  Superbly designed products and experience sell themselves. In today’s fast-paced economy where products and service can become obsolete within six months, consumers have become less responsive toward traditional marketing and advertising strategies.

Make plans to attend on May 4 at the Fine Line Music Café in Minneapolis as creative leaders Michael Fanuele, CCO General Mills, Tom Nowak, CCO Best Buy and Todd Waterbury, CCO Target – take the stage to discuss how creative innovation is making the move into the C-suite.

Moderated by Jayne Haugen Olson, VP Content, MSP Communications, the panel will talk about the growing trend by companies to elevate and expand the strategic role of creativity & design throughout their businesses.

EVENT DETAILS

DATE: Thursday, May 4, 2017
TIME: 5:30 p.m. Social Hour, 6:30 p.m. Program
PLACE: Fine Line Music Café; Minneapolis, Minnesota

Source: AdFed – The Rise of the Creative Officer

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The Pop-Up Anti-Brexit Newspaper That Wouldn’t Quit

The New European was supposed to be a “pop-up” newspaper, with a planned run of just four weeks. But the publication has developed enough of a following that Archant has decided to continue publishing through at least the end of the year

Source: This Anti-Brexit Newspaper First Launched as a Pop-up, But It’s Doing Well Enough to Continue Indefinitely | Nieman